Packaging Design for Beauty+
Elevate your beauty routine with Beauty+ by AAVALABS, a supplement designed to enhance your natural radiance from within. As a Finnish family business rooted in Nordic values, AAVALABS sought to redefine beauty by harnessing the power of nature and science. Our collaboration with AAVALABS on the packaging design for Beauty+ aimed to embody the essence of femininity while breaking away from conventional norms in the beauty industry.
Discovery and Inspiration:
Our journey with AAVALABS began with a deep understanding of their vision to empower women to feel confident and beautiful in their skin. Inspired by the purity of Nordic landscapes and the timeless elegance of Scandinavian design, we set out to create packaging that resonates with the modern woman. Drawing from the concept of beauty as a holistic experience, we sought to convey the idea of inner radiance and vitality through our design.
Packaging Design:
Our approach to the packaging design for Beauty+ epitomizes simplicity and sophistication. We consciously veered away from the commonplace visuals often associated with beauty products. Instead, we embraced a minimalist aesthetic, spotlighting the product's natural ingredients and effectiveness. Utilizing nude hues and subtle brush strokes, we sought to evoke a feeling of femininity and elegance.
A' Design Award Recognition:
We are honored to announce that our packaging design for Beauty+ has been awarded the prestigious A' Design Award. This recognition is a testament to our dedication to excellence and our commitment to pushing the boundaries of design in the beauty industry. We are grateful for the opportunity to collaborate with AAVALABS and to contribute to their mission of empowering women to feel confident and beautiful.
From the serene landscapes of Finland to the shelves of beauty enthusiasts worldwide, Beauty+ by AAVALABS is more than just a supplement—it's a testament to the power of nature, science, and thoughtful design to transform lives and inspire confidence.